Ronson TED talk

Mark Ronson: How Sampling Transformed Music

While studying drums at Berklee College of Music, I had a false sense of superiority towards DJ’s and sampling producers.  This was a commonplace for argument between my friends and I.  I always thought that because DJ’s lacked mastery of an instrument of their own, that they could never inject their own unique feel and DNA into their music; hence not being “true” artists.  This made them thieves and poseurs in my mind.  Needless to say, I was pretty short sighted, snobby, and didn’t understand what it meant to be a sampler or DJ.  Hey, but who AIN’T snobby and lacking knowledgeable experience at Berklee, eh?!?! <duh-dum, ching!>

Anyway, here’s a great TED talk featuring super producer and DJ Mark Ronson (Amy Winehouse, Bruno Mars, Paul McCartney, and many others!).  He talks about what it means to sample: “Sampling isn’t about laziness or just straight borrowing, you can’t just hijack nostalgia wholesale; you have to take an element of it and bring something new.”  He describes what it means to be so inspired by music that you innovate it into your own message of cultural relevancy.  Check it: